The biggest problem with running email marketing campaigns must be “will the email get through?” With the massive abuse of this form of marketing over the years and the counter-actions developed to deal with that abuse, developing successful email campaigns… Continue reading →

So, when is the best time to send out your email campaign? You’ve spent a lot of time, effort and budget pulling together your database and refining your email/newsletter. So when do you send – in the morning, afternoon or… Continue reading →