It’s easier to rank for long-tail keywords AND they tend to convert much more easily. This infographic helps to explain the situation.

Although you might want to look at an opposing view expressed in this infograhic on Google’s attempt to kill off long-tail keywords??

The hidden value of long tail keywords in seo

The hidden value of long tail keywords in seo

A good infographic from the team at hittail.com

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Ian Smith
Dr Ian Smith

32 years of marketing experience to help small businesses understand the world of website marketing.

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