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©2004 Marketing for Profits
Ltd - T/A MfP Website Marketing, Top Floor, 33 Southbourne Grove, Bournemouth, BH6 3QT,
UK.
Reg in England, number 3598244
Tel: 01202-257423 Fax:
01202-257423 e-mail:
MfP
Website Marketing Services - based in Bournemouth, serving Poole & Christchurch, Dorset and Hampshire
PPC Advertising management services (Pay Per Click)
Pay per click used to refer to adverts on search engines - Google Adwords or Microsoft Adcenter - but is now also being used within social media.
PPC can be a great way to make a low-cost start in bringing more business to your website.
See the table below for guidelines on our management feed to run/optimise your Google Adwords account.
Google PPC Monthly Management
Your Google Adwords Monthly Spend |
Up to £999 |
£1,000 to |
£2,500 to |
£5,000 to |
Over £10,000 |
Our Fee |
12% |
10% |
8.5% |
7.5% |
Call us! |
Set Up Fee |
None |
None |
None |
None |
None |
Billing Period |
30 Days |
30 Days |
30 Days |
30 Days |
30 Days |
Dedicated Account Manager |
Yes |
Yes |
Yes |
Yes |
Yes |
Bear in mind also that there are other options you might want to pursue, particularly Microsoft Adverting (on the Bing search engine) and Facebook.
Not set up with Google Adwords yet? PPC Start-Up – A package that will get your PPC Advertising campaign up and running. Using our marketing skills, we will, in consultation with you, agree a number of keywords to be used in your PPC campaign. We will then initialize your pay-per-click account with Google Adwords or Microsoft Adcenter. Once the account has been created we will help you understand the process to ensure that your account is operating smoothly and efficiently. Thereafter, the monthly management and control is with you.
Our Start-Up package will cost you between £150 and £500 depending on the complexity involved. The search engines will then bill you monthly with no extra costs from us.
Social Media Advertising
Traditional PPC within search engines is being challenged by advertising with social media. Advertising, sponsored stories, promoted posts are all new ways of targeting audiences with the various social media platforms.
MfP PPC Services can help you identify relevant target markets and create effective adverts. We work within your own account so that you always have total control over your budget.
We can help you get your campaign up and running, and be on hand to offer advice and training if you would like to manage the account yourself, or we can fully manage your campaign; working within your budget to maximize the benefit of your advertising. A lot of our clients use a combined approach, self management some months, and using our full service during others.
You are not committed to any fixed period contract with us, and we are happy to work on a month by month basis.
Retargeting
Retargeting or remarketing involves the use of cookies to identify visitors to your website, and then advertising your products or services to them after they have left.
Retargeting can produce excellent results, as it focuses on audiences that have already expressed an interest in your product and services.
MfP Website Marketing can set up and manage a remarketing campaign for you. Retargeting is currently being applied within Facebook as well as the major search engines, and we can help you decide where best to focus your efforts
